Spotlighting Crucial Trends for 2025
Now is the time to connect with essential developments in the retail, food, drug and related industries. Here are five key ones to consider for 2025, involving aspects of health, shopping behaviors, merchandising and technology.

Wellness becomes wider: Shoppers are widening and personalizing their outlooks on wellness, a point that needs to be on the radar of retailers.
Social commerce surges: The global social commerce market is expected to grow by 57% in the next four years and become a trillion-dollar industry by 2028, according to data from Statista presented by investment analytics site Stockylics.com.
AI views evolve: The days are over when retailers will experiment with AI just for the sake of experimentation. Businesses are embracing AI but now expect applications to have measurable outcomes.
Private label steps up: Private brands are being called “dupes,” but don’t let that fool you. Retail private label isn’t just aiming to compare to other brands. It is driving value, experience and innovation all its own.
Seniors take spotlight: Younger shoppers—Gen Z and millennials—have been the favorite topic of shopper insights for some time. However, retailers have strong incentives to prioritize older generations as well.
These five trends will loom large. Now is a good time to make sure that effective strategies are in place to address each one. For more detail on these trends, you can link to my column in Drug Store News.
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